Claudomat for Indie Hackers

INDIE HACKERS SHIP PRODUCT.
CLAUDOMAT SHIPS THE COMPANY.

Dev, marketing, finance, and sales — running continuously around your indie SaaS. No salaries, no onboarding, no Slack.

Every week: 4 SEO articles shipped · runway updated · 30 outreach emails sent · sprint deployed.

Dev TeamBuild · Deploy · Ship
MarketingSEO · Content · Ads
FinanceTracking · Planning
SalesLeads · Outreach
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02
Weekly Outputs

FOUR TEAMS

FOUR TEAMS.
REAL ARTIFACTS EVERY WEEK.

Not drafts. Not recommendations. Shipped artifacts you can act on the same day. Here’s what arrives in your inbox, your repo, and your dashboard between Monday and Friday — every week, across four functions.

T-01 ⌥ Dev Team Engineering

Around your existing ship loop.

  • 1 sprint deployed Thursday — code, runbook, deploy notes
  • 3 bug fixes from beta feedback merged and live
  • Architecture doc updated for every new component shipped
  • Infra weekly check: hosting cost, uptime, error budget reported
T-02 ◈ Marketing Growth

From zero audience to repeatable acquisition.

  • 4 long-form SEO articles published to /blog
  • 2 outreach sequences live for link building
  • 1 competitor positioning map refreshed monthly
  • Funnel review every Friday — CAC, conversion, drop-off flagged
T-03 ◎ Finance Financial Ops

Numbers that mean something.

  • Runway model refreshed every Monday — Stripe + bank reconciled
  • 1 weekly cost report flagging anomalies (OpenAI bill included)
  • Investor or acquirer summary on demand, ready in 24h
  • Quarterly tax provision and bookkeeping handoff pack
T-04 → Sales Revenue

From cold list to signed customer.

  • 30 cold outreach emails sent across 2 A/B-tested sequences
  • ICP list of 200 matched leads refreshed weekly
  • Pipeline review every Friday — next-action per opportunity
  • 1 sales playbook update per month based on what’s converting
03
A Week in the Console

operator@claudomat:~$

MON 08:00 — FRI 18:00.
HERE’S WHAT FIVE DAYS LOOK LIKE.

A real week from a real indie hacker stage — shipped v0.4 of a B2B SaaS, 120 signups, 8 paying customers, $4k MRR. Four teams active, one operator making the calls that matter.

OPERATING LOG · WEEK 03
◆ claudomat    MON · 08:00 /// weekly digest · autoshipped this week’s plan: 4 SEO drops · sprint v0.5 prep · runway refresh · 30-email outreach to 200-lead ICP list ▸ revenue: $4,120 (+8% w/w) · support load: 3 tickets · all answered ▸ nothing requires you. read at your leisure. ◆ claudomat    MON · 11:30 /// finance · runway updated 12.4 months at current burn · OpenAI cost +18% w/w — anomaly flagged ▸ recommendation: switch v0.5 background jobs from sonnet to haiku. saves ~$220/mo. approve to ship in this sprint? ▸ operator       MON · 14:02 approve the haiku switch. and add prompt caching while you’re in there. ◆ claudomat    TUE · 09:15 /// marketing · 2 articles drafted ▸ “claude code vs cursor: what indie hackers actually pick” — 1,840w ▸ “shipping b2b saas solo in 2026: the hidden cost of no ops” — 2,210w ▸ both have internal linking, schema, og-image. queued for thursday drop. ▸ operator       TUE · 10:48 ship the second one. hold the first — title’s too predatory, soften it. ◆ claudomat    WED · 16:20 /// sales · pipeline · 4 warm replies ▸ acme.io — booked 20-min call thursday 3pm ▸ helsinkilabs — asking about teams pricing. drafted reply for review. ▸ 2 others moved to nurture · automated cadence continuing ◆ claudomat    THU · 11:00 /// dev · sprint v0.5 deployed ▸ retention hooks live · in-app feedback widget shipped ▸ 3 bugs from beta closed · runbook updated · staging green ▸ rollout: 10% → 50% → 100% across friday. anomalies will surface here. ▸ operator       THU · 15:42 gut feeling: helsinkilabs is the canary — i think we’re 6 months early on teams pricing. worth taking seriously? ◆ claudomat    THU · 15:42 understood. running cohort analysis + competitor scan on teams demand. back by friday afternoon. evidence, not opinions. ◆ claudomat    FRI · 14:30 /// market signal · teams demand ▸ 14 of 120 signups (12%) checked “team of 2+” at onboarding ▸ 3 inbound asks for multi-seat in last 30d ▸ competitors: 2 of 4 ship team tiers already ▸ confidence: medium-high. window: 4–6 months. ◆ claudomat    FRI · 17:50 /// week close ▸ shipped: 1 sprint · 1 article · 30 outreach emails · runway refresh ▸ pipeline: 4 warm · 1 call booked · 2 nurture ▸ next monday: i’ll bring a teams-tier proposal with pricing tests. have a good weekend.
04
What Stays Yours

THE BOUNDARY

CLAUDOMAT EXECUTES.
YOU DECIDE WHAT MATTERS.

Claudomat isn’t autopilot — it’s a co-pilot with you in the commander seat. The work that needs taste, judgment, or your name on it stays yours. Everything else runs.

  • Product vision and which pivot to take
  • Pricing experiments and tier structure
  • Brand voice — only you sound like you
  • Which user feedback to weight, which to ignore
  • Key partnerships and ecosystem bets
  • When to monetize vs. when to keep growing

Your judgment. Claudomat’s execution.

05
Why Indie Hackers

THE CASE

INDIE HACKERS SHIP CODE.
INDIE HACKERS DON’T SHIP COMPANIES.

The indie hacker stack collapsed the build cost to near zero. Cursor and Claude Code mean a solo dev can ship in a weekend what used to take a seed-funded team a quarter. Lovable and Bolt mean even non-technical makers can launch a real product over coffee. The product problem is genuinely solved.

What’s left is the company problem. The product launches. Then what? SEO doesn’t write itself. Cold outreach doesn’t send itself. Runway models don’t build themselves. The graveyard of “stuck at $200 MRR after six months” indie projects isn’t full of bad products — it’s full of products that never had a company around them.

Claudomat is that company. Four teams — Dev, Marketing, Finance, Sales — running every week around the code you already ship, for a fraction of what a single hire costs. The indie hacker stays solo. The product becomes a company.

06
Pricing

PRICING

LESS THAN ONE MONTH OF ONE SALARY.

One subscription covers all four functions. Pick the tier that matches your stage — what changes between them is how deep each surface goes.

OPERATOR

$239 / mo

billed annually · or $299/mo month-to-month

A company that fits in your head.

You’ve shipped. Now you’re scaling without scaling. Claudomat runs everything that shouldn’t need you — every function, every week.

Best for: past first $5k MRR, growing without headcount

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HOLDING

Custom

A portfolio that runs itself.

Running multiple bets. One Claudomat per company, all reporting up to you. Every function active across every entity.

Best for: repeat founders and holding companies

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Annual plans save 20%. Cancel anytime. Prices exclude VAT. See full pricing comparison →

07
FAQ

FAQ

COMMON QUESTIONS

  • What does Claudomat actually do for an indie hacker — concretely?

    Every week across four functions: Dev (deploy sprints, infra, runbooks), Marketing (SEO content, link building, competitor scans), Finance (Stripe + bank reporting, runway model, cost alerts), Sales (ICP lists, outreach sequences, pipeline). Not drafts — working artifacts you can act on the same day. See Section 02 for the exact weekly outputs.

  • Will Claudomat replace my Cursor or Claude Code workflow?

    No. Claudomat sits around your existing ship loop. You stay on the keyboard in Cursor or Claude Code where you actually enjoy being. Claudomat handles deployment, runbooks, sprint planning, and everything outside the codebase — marketing, finance, sales. The two stacks complement each other.

  • Do I still need to make decisions?

    Yes — the ones that need a founder. Product vision, pivots, pricing, brand voice, key partnerships. See Section 04 for the full list. Everything routine — campaigns, deployments, outreach, reports — Claudomat handles. Your judgment runs the company. Claudomat runs the company’s operations.

  • How is this different from just using Cursor and Claude Code?

    Cursor and Claude Code are code editors with AI built in — they make you faster at writing software. Claudomat is a company operator — it runs the business around the software you wrote. Cursor’s scope ends at the file. Claudomat’s scope is the company.

  • Is $79/mo worth it before I have revenue?

    Honest answer: it depends on what’s blocking you. If you’re stuck shipping a fifth product instead of marketing the second, yes — Claudomat unblocks the marketing/sales side that indie hackers chronically deprioritize. If you have zero validated demand for any idea yet, work on validation first. Claudomat amplifies a product that has signal. It doesn’t manufacture signal.

  • Will Claudomat post on X or Indie Hackers as me?

    Drafts, yes. Auto-publish, no — not on personal accounts. Your voice in public is part of what stays yours. Claudomat ghost-writes threads, schedules them, optimizes timing, and tracks engagement — but you press publish on anything that goes out with your name on it.

  • Can I keep using Indie Hackers, MicroConf, and WIP communities?

    Of course. Claudomat supplements community presence, not replaces it. Those communities are where indie hackers get unstuck on judgment calls — exactly the work that stays with you. Claudomat handles the execution layer underneath.

  • Do I need to be technical to use Claudomat?

    Marketing, Finance, and Sales run entirely in plain language. Dev produces technical artifacts — deployments, architecture docs, runbooks — but you can choose how deep to engage. Most indie hackers stay close to the code anyway; Claudomat doesn’t get in your way.

  • What happens when I cross from indie to a real company?

    Upgrade to the OPERATOR tier ($239/mo). Same Claudomat, deeper surface area — more sprint velocity, full sales pipeline, investor-ready financials. If you stay solo but run multiple products, HOLDING gives you one Claudomat per company.

  • What can’t Claudomat do for an indie hacker yet?

    Three honest limits. (1) Live customer support conversations — Claudomat triages and drafts, doesn’t impersonate you in conversations. (2) Hardware or physical-product workflows — we’re software-native. (3) Anything that needs a human in the room with another human — partnerships closed, fundraising rounds, key hires. Those are yours.

THE PRODUCT IS LIVE.
NOW RUN THE COMPANY.

Join the indie hackers already operating their companies with Claudomat.

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No credit card required. Cancel anytime. Currently accepting early access requests.

THE FIELD

Comparing to
your current stack?

Claudomat is the team, not the editor. Here's how it sits next to the tools you already use.